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Home / F&B Resources

F&B Resources

If you’re looking to elevate your marketing skills specifically in F&B, here’s the page for you. After years of exploration, I’ve written loads of articles on marketing and for the food industry, so here’s a summarized resource page for you to easily access.

“Even the best cooked food doesn’t sell, if no one knows about it.”
cooking

E-Book

food and restaurant marketing system by seth lui

Food and Restaurant Marketing System by Seth Lui

Read more

Setting Up an F&B Business

  • How to start up a restaurant or F&B business in Singapore
  • 10 Things to know before starting a F&B business
  • 6 Reasons you will suck as a food entrepreneur
  • Taking over an F&B business
  • How to start a food blog
  • Naming your Business: 4 Killer Tips
  • How To Create A Good Unique Selling Proposition

Management Tips

  • 6 Rules Every F&B Manager Needs To Understand
  • How To Email Busy People for a Favour
  • Prioritize and Simplify Tasks for Less Stress

Gaining Customer Awareness

  • Facebook marketing Ad mistakes that businesses make
  • Why restaurants should use food bloggers
  • Crafting a direct marketing ad that sells
  • Why social media for small businesses

Customer Retention

  • 3 Tips To Improve Customer Service Recovery
  • Building your customer list
  • Maximizing your customer list
  • Number 1 Mistake of Business Owners

Leasing Tips

  • Guide to Leasing a Retail Outlet
  • Rental Rates in a Singapore Shopping Mall

Creating an Affordable DIY Website for Your Business

  • How to create your blog or website in 4 minutes

F&B Interviews

  • Chef Ian Curley (The European Group)
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